Rakuten Marketing Symposium Global Event Identity and Rebrand

Why this project is featured:

Rebranding a series of essential and popular corporate global events where affiliate advertisers and publishers network in person adds significant value by injecting novelty and freshness into each iteration. The evolving creative elements create an atmosphere of excitement and anticipation, enticing participants to return year after year. This continuous evolution of the event’s branding fosters a sense of adaptability and relevance, reflecting the company’s commitment to staying current and offering attendees a dynamic and engaging experience conducive to making meaningful connections and expanding their professional networks.

* In 2020 Rakuten Marketing rebranded to Rakuten Advertising

  • Strategy

    Brand Strategy, Creative Strategy, Events

  • Design

    Creative Direction, Concept, Design Strategy Active Design,

  • Client

    Rakuten Marketing

  • Tags

    Brand, Event, Identity, Rakuten, Symposium