About
CREATIVE BY DESIGN
I’m not superstitious, but I am a little stitious.
– Michael Scott

I am a creative leader that builds relationships.
I believe in fostering an inclusive, collaborative, and productive creative culture. I have built global creative organizations focusing on proficiency, efficiency, and constant improvement.
I am an active designer with broad experience designing for digital and print, in tech and retail, as well as B2B and B2C.
I have managed creative development for eight global rebranding initiatives and have expertise in branding, marketing, advertising, and event management.
My core competencies include:
• Creative Ideation, Intelligent Design, & Development
• Brand Strategy, Design Systems, & Guidelines
• Collaboration, Team Development & Culture
When I’m away from work, I am passionate about entertaining my wife and family – they are everything to me. I am an optimist and try to see the best in people and every situation.
I’m a problem solver at home too, and sometimes I don’t get it right – which we teach our kids is okay. Failing is a part of life; owning your failures is just as important as trying your best to succeed. I’m about growing, learning, experimenting, and always, always improving.
I try not to take myself too seriously, often referring to myself as a knucklehead or dopey, and I don’t take anything for granted. I love playing and watching sports and laughing – lots of laughing.
Born and raised in New York, I dreaded the long winters. When my first opportunity for tropical adventure came, I jumped at it. I packed up and spent some time in Guam working as an Art Director for an Ad Agency. The best part was that I kicked off each workday as the morning DJ on the island’s Classic Rock Station. So from 6 am to 9 am, I was cranking out tunes, then would bike along the beach to my job at the agency overlooking Tumon Bay – it was such a beautiful commute! The island life was incredible, but being half a world away from my family became too much after a while, so I headed home.
I left New York for good when I ventured off to cover the inaugural season of the Florida Marlins with a good friend. The venture didn’t pan out, but I spent the greater part of a summer sitting in the press box and interviewing Major League players in the locker room after the game. Truly a dream come true. And I fell in love with the sun, beaches, and Florida lifestyle.
I also had a webcomic that ran weekdays for a little more than three years accumulating over 900 comics, which I’ve volumed into three books – specifically for the entertainment of my kids (which worked). I’ve illustrated three children’s books of my own and another for a friend – oh, and I wrote a 125-thousand-word novel.
Today, I live in Tampa with my wife and four kids, and it’s been a doozie of an adventure.